Resources

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Webinar: SaaS Packaging (1/6)

How to Perfect Your SaaS Pricing & Packaging Strategy | Webinar Part 1

Webinar: Designing Pricing Models (2/6)

How to create B2B SaaS Pricing Models (Strategies Explained)

Webinar: Service Pricing (3/6)

How to Design Profitable & Scalable Services in B2B SaaS

Webinar: Terms, Discounts & Promotions (4/6)

How to Set Effective Terms, Discounts, and Promotions for B2B SaaS Pricing

Webinar: Expansion Revenue & Renewals (5/6)

How to Build an Expansion Engine and make Renewals Easy (SaaS Pricing)

Webinar: How to run a pricing project (6/6)

How to Run a SaaS Pricing Project?

Th 6 Components of Any SaaS Pricing Model

Breaks down the six key building blocks that define a strong SaaS pricing model.

10 SaaS Contract Mistakes

Don't Sign Until You Know These 10 B2B SaaS Contract Red Flags

Simple 4-Step SaaS Pricing Design

The simple framework I've used to design over 100 B2B SaaS pricing and packaging models. Without fail.

Why SaaS Pricing is Hard : You are Asking the Wrong Question

SaaS Pricing Design (Simple 4-Step Process)

WTP YOutube channel

Learn SaaS Pricing Strategies on Our YouTube Channel

Recent Case Studies

SaaS Pricing Transformation for an Inventory Optimization Leader

How AGR increased ACV by 50% and unlocked recurring revenue with scalable SaaS packaging

SaaS Packaging & Pricing Redesign

How we helped Thirdfort implement tiered, value-based pricing that captures customer value across every segment, accelerates enterprise deal closure by 96%, and builds a scalable foundation for future growth.

Perpetual & On-Prem

SaaS Packaging & Pricing Redesign for a Water Management Leader

How we increased prices by 600+% with zero churn and built a self-sustaining SaaS business division

Native B2B SaaS

SaaS Pricing & Packaging Redesign for an Integration Software Company

How BizBrains boosted recurring revenue by 62% and achieved full leadership alignment with a new pricing and packaging strategy

Native B2B SaaS

SaaS Packaging & Pricing Redesign for Contract Provider

How we transformed Contractbook’s unscalable pricing model into a tiered framework that accelerated growth, shortened sales cycles, and enabled a $30M Series B 18 months ahead of schedule

Native B2B SaaS

From Uncertainty to Scale: 250% Growth in Enterprise Customers

How we shortened enterprise sales cycles and boosted growth by 250% with commercial experimentation

Professional services

B2B SaaS Packaging and Pricing redesign

How we achieved 300% ARR growth alongside an 80% price lift and a 146% SMB unit fee increase.