What you get
Four things, in 30 minutes. No deliverable, no follow-on slide deck. The point is what you walk away knowing.
/01
Models, metrics, and packaging — and where they’re out of alignment with how customers experience value today.
/02
Tier boundaries, ladder dynamics, and where the value cliff between tiers actually sits versus where you think it does.
/03
Where deals are stalling, what your discounting patterns reveal, and what the win-loss data is quietly pointing at.
/04
What the willingness-to-pay data says you could be charging — and which segments would say yes if you did.
What it costs
Nothing. We do this because roughly one in six audits turns into a project we’d want to take on. Everyone else walks away with a sharper view of what to fix — and no obligation either way.
What to bring
- Your current pricing page (or the latest internal version)
- Two or three recent lost deals — no names needed, just the shape
- An hour from your CRO, head of product, or whoever owns pricing
Who runs it
Ulrik Lehrskov-Schmidt and one of our senior consultants. We’ve done ~200 SaaS pricing redesigns — including ISVs in Microsoft’s Western Europe ecosystem, Fortune 1000 software vendors, and Series A through Series D B2B SaaS. Microsoft’s Preferred Pricing Partner for the region.
Book your audit
Pick a time on Ulrik’s calendar, or send us a note and we’ll come back inside half a business day.
